2023 SEO Checklist

Here we discuss what we feel are the necessary steps you need to take to ensure your website is performing optimally for Search Engine Optimization

Better Brands Plus works hard to stay current with the latest strategies and guidelines for Search Engine Optimization. With this in mind we wanted to share with you this ultimate SEO checklist for optimizing websites in 2023.  Each item featured on this list is a critical component of ongoing ranking. That said our SEO checklist covers everything from the basics to technical SEO including on-page SEO, keyword research, Local SEO, social media and more. 

To learn more about Search Engine Optimization services for your business, contact us today. 

Website Structure & Technical SEO

  • Planned & Easy to Navigate Website Structure
  • Proper indexing and crawlability with sitemap
  • Set up a custom 404 page and address any broken links
  • Check site speed & mobile friendliness
  • Ensure there is a new privacy policy page on the site
On-Page & Content Optimization

  • Optimize meta descriptions, page site descriptions, and meta titles
  • Optimize website images using ALT tags
  • Optimize website links both internally and externally
  • Research keywords & Identify your organic competitors
Local SEO

  • Complete Google Business Profile
  • implement local schema markup
  • Track your rankings and visibility with Google Analytics
  • Publish cookie or privacy policy
  • Utilize Google Search Console
Local SEO

  • Optimize your social media pages
  • Leverage Social Media Signals
  • Post on multiple platforms, including Google Business Profile

The purpose of this checklist is designed to give you an idea of what you or your website developer should be doing when it comes to SEO in 2023. To best use this as a guideline, we recommend you pick the items that make sense for your website and work towards completing them one at a time. 


Download Your FREE SEO Checklist For 2023 Now! For more tips, and to view our latest projects be sure to follow us on Facebook

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What is SEO (Search Engine Optimization) You've probably heard people talking about SEO for sometime now, but what exactly is it? SEO stands for Search Engine Optimization. Search Engine Optimization is a practice used to increase a website's organic ranking on Search...


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